Monday Mar 04, 2024
62. How do you uncover the most compelling insights when interviewing your users?: Author Steve Portigal
Steve Portigal is an experienced user researcher who helps organisations to build more mature user research practices. He is principal of Portigal Consulting, and the author of two books: Doorbells, Danger, and Dead Batteries and Interviewing Users, the second edition of which is now out. He’s also the host of the Dollars to Donuts podcast.
In this episode, Steve and I discuss the latest edition of his classic book 'Interviewing Users'.
Some highlights from this episode:
> 05:20 - How user research has evolved in the last 10 years and the genesis of the second edition of the book
> 11:00 - Remote research and the impact of COVID
> 17:22 - Developments in user research tooling
> 23:40 - Emergence of ResearchOps as a career path
> 31:40 - Navigating challenges in running user research
> 39:37 - Steve’s own key takeaway from the book
> 45:11 - Feedback loops and ways of building rapport with users
> 50:35 - The joy and privilege of researching and learning
> 57:25 - The impact of AI on research as a discipline
I hope you will find plenty here that's thought-provoking to consider in the context of your own work :)
And there's a SPECIAL LISTENER OFFER: until 4 March 2024, you can purchase Steve's new book with a 20% discount here with the code understandingusers. :)
Thanks for listening!
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